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Change is difficult

It took Microsoft five years to transform from selling software to selling cloud.

Most organizations can't afford that long.

CLOUD
OPPORTUNITIES
&  CHALLENGES

"What came before cloud?"

Marketing Manager

$3B ISV

 

Cloud is a revolutionary transformative opportunity that challenges most organizations.

 

Many business leaders today are hard-pressed to understand how cloud technology is relevant to what they do, much less explain what it is, or how it's different from alternatives such as outsourcing.

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No surprise there. The industry is still in the very early days of cloud adoption with 80% of workloads still hosted in private data centers and most organizational leaders have expertise in areas other than cloud.

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So while every year more and more enterprise workloads are migrated to the cloud, every year an increasing number of those workloads are migrated back to private data centers.

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The concept behind cloud is deceptively simple and the value proposition compelling: reduce costs; pay only for what you use; invest the savings into innovating your core business.

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Yet the industry has its own vocabulary, ecosystems, marketplaces, and economics. Often those charged with evaluating cloud adoption opportunities have a vested interest in complexity and the outcome.

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Cloud adoption has the potential to

WE KNOW
CLOUD
TRANSFORMATION

Alignment

is

Everything

Getting a cloud-first business humming requires getting a lot of different parts to run as one.

 

Many organizations struggle to make their cloud transformation successful because important elements are often missing:

 

  • The organization isn't thinking, working, or speaking in a hyperscaler framework.

  • The focus is on the technology rather than business innovation.

  • Metrics used are wrong.

  • The organization's cloud-based product/packaging is off.

  • Internal scorecards for the various functional groups and stakeholders are not aligned around goals, metrics, schedule, compensation, messaging, etc.

  • Design is everything.

  • Alignment is everything.

  • Implementation is everything.

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We have deep broad domain expertise and real-world experience that will help your organization successfully navigate the complexities of cloud adoption.

 

We can help you develop a tailored strategy, get aligned, get enabled and execute successfully.

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We are not a systems integrator. We understand the technology but speak in the language of business.

CLOUD
CAPABILITIES
& SERVICES

We specialize in Cloud

Strategy, Enablement, &

Execution

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Our boutique consultancy provides expertise that helps organizations transitioning to a cloud-first model accelerate their growth.

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Every organization is different. Each faces unique challenges. We've seen successful transformations. We've seen others limp along taking far longer than necessary.

 

We've seen both types in hundreds of organizations, so you don't need to. Our capabilities include:

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Cloud Strategy

  • Business Modeling

  • Partnerships & Alliances

  • Contract Negotiations

  • Planning

  • Compensation & Metrics

  • Technology Innovation

  • Product Refactoring

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Cloud Marketplaces

  • Strategy

  • Best Practices

  • Selling & Co-Selling

  • GTM

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Cloud Enablement​

  • Automated, Self-Paced Learning

  • Instructor Lead Remote Learning

  • Instructor Lead Classroom Learning

  • Internal Multi-Channel Learning Campaigns

  • Marketing Collateral & Sales Toolkits

  • Funnel Automation, Conversion & Optimization

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